Cookie Policy

Last updated: 22 September 2026

1. What are cookies?

Cookies are small text files stored on your device (computer, smartphone, tablet). They let the site work correctly and securely and, once you consent, also let us analyse traffic and measure advertising performance.

2. Consent and the cookie banner

On your first visit we show a banner where you can accept all cookies or keep only the necessary ones. Analytics and marketing cookies are switched on only after your consent, as required by the GDPR and the ePrivacy Directive (we use Google Consent Mode v2 — until you consent, Google's tools run in cookieless mode). You can change your choice at any time: delete our site's cookies in your browser and the banner will appear again on your next visit. National implementations of the ePrivacy rules differ between EU member states; where your country grants you more, that applies.

3. What do we use cookies for?

• Necessary (technical) — correct operation of the site, login session handling, remembering your cookie choice. No consent required.
• Analytics — understanding how the site is used (Google Analytics 4, Microsoft Clarity). Consent required.
• Marketing — measuring campaign performance and personalising ads (Meta Pixel, Meta Conversions API). Consent required.

Analytics and marketing data is processed through our own server-side tagging on the cdn.digitalvantage.eu subdomain, which gives us more control over user data.

4. Which cookies are used?

a) First-party cookies:

• cookie_consent — remembers your choice from the cookie banner (necessary, 12 months),
• login session cookies (authjs.*) — keep you signed in to your customer account (necessary, 30 days),
• FPID — user identifier set by our tagging server (2 years),
• FPLC — cross-domain identifier (session),
• _ga, _ga_* — Google Analytics identifier and session state (2 years).

b) Third-party cookies:

• _fbp — Meta (Facebook), browser identifier for advertising purposes (90 days),
• _fbc — Meta (Facebook), ad click identifier (90 days),
• _clck — Microsoft Clarity, user identifier (1 year),
• _clsk — Microsoft Clarity, session (1 day).

c) Google Tag Manager does not set cookies itself — it manages the deployment of the services above, and its scripts are served from our own server (cdn.*).

5. Managing cookies

Besides the banner, you can manage cookies in your browser settings — delete, block or restrict them. Blocking necessary cookies may affect the correct operation of the site (for example, it may prevent signing in).

6. Changes to this policy

We reserve the right to change this policy to reflect changes in regulations, the development of our services or new technologies. Revised versions are published with their last-updated date.