1. personal data controller
The controller of the data is Digital Vantage with its registered office in Otwock, 34 Andriollego St. Contact in connection with data processing request viacontact form
2 Scope and purpose of data processing
We process data such as name, email, phone number, IP address, as well as other data collected, for example, through contact forms or newsletter signups.
Providing data is voluntary, but necessary for the following purposes: responding to inquiries, sending newsletters, commercial offers, invitations to events, etc.
3 Legal basis
Data processing is carried out on the basis of:
- consents User (Article 6(1)(a) of the RODO),
- Necessity to conclude a contract or to take action before concluding a contract (Article 6(1)(b) RODO).
4 Data recipients
Data may be shared:
- internal employees and associates processing them under contracts,
- entities providing IT, hosting, advertising and technical support services under the entrustment of processing.
5. data retention period
We process your data until you withdraw your consent, but no longer than 2 years after the end of the cooperation or the end of the term in which the inquiry/consent was given.
6. user rights
You have the right to:
- Access to your data, rectification, deletion, restriction of processing,
- data transfer,
- object to the processing of data.
To exercise these rights, contact bycontact form
7 Withdrawal of consent
You can withdraw the consent you have given at any time - in writing or by email. Withdrawal of consent will not affect the legality of actions taken before its withdrawal.
8 Profiling and automated decision-making
User data may be used to create anonymous audience segments for advertising purposes (via Meta and Google Analytics), but we do not make automated decisions that have a legal impact on you based on profiling.
9. complaint to the supervisory authority
If you believe that your data is being processed illegally, you can file a complaint with the President of the Office for Personal Data Protection.
10. authentication through third-party providers
You can log in to our website using third-party authentication providers such as Google, Facebook, Microsoft or Discord. In this case, we receive your name, email address and profile picture from the provider. This data is only used to create and manage your account. We do not store authentication tokens or passwords from these providers. Each provider's use of your data is subject to its own privacy policy:
-Google Privacy Policy
-Facebook Privacy Policy
-Microsoft Privacy Statement
-Discord Privacy Policy
11. cookies and tracking technologies
Detailed information about the cookies used, analytical tools (Google Analytics 4, Microsoft Clarity) and marketing tools (Meta Pixel, Meta Conversions API) can be found in ourCookie Policy
12. Google Analytics (GA4)
We use Google Analytics 4 provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) to analyze website traffic.
Analytics data is processed through our own server-side tagging hosted on the cdn.digitalvantage.co.uk subdomain (cdn.digitalvantage.eu, cdn.digitalvantage.ch for other language versions, respectively). This means that the data passes through our infrastructure before being transferred to Google Analytics.
Data collected includes: IP address (anonymized), browser and device type, pages visited, time of visit, source of traffic.
Legal basis: legitimate interest of the administrator (Article 6(1)(f) RODO) to analyze the use of the website in order to improve it.
More information:Google Privacy Policy
We use Meta Pixel and Meta Conversions API (CAPI) technology provided by Meta Platforms Ireland Limited (Merrion Road, Dublin 4, Ireland) to measure the effectiveness of advertising campaigns on Meta platforms (Facebook, Instagram).
Meta Pixel runs in the user's browser and collects data about interactions with the site. Meta Conversions API sends event data from our tagging server directly to Meta. We use an event (event_id) deduplication mechanism to avoid double counting the same interactions.
Data collected includes: pages visited, conversion events (contact, content viewing), IP address, browser information.
Legal basis: your consent (Article 6(1)(a) of the RODO).
More information:Facebook Privacy Policy
14. Microsoft Clarity
We use the Microsoft Clarity service provided by Microsoft Corporation to analyze user behavior on the site using heatmaps and session recordings.
Data collected includes: clicks, scrolls, mouse movements, device and browser information. Sensitive data (e.g., form content) is automatically masked.
Legal basis: legitimate interest of the administrator (Article 6(1)(f) RODO).
More information:Microsoft Privacy Statement
15. Google Tag Manager
We use the Google Tag Manager (GTM) service to manage analytics and marketing tags on the site. GTM itself does not collect personal data - it is only used to implement and manage the other services described in this policy (Google Analytics, Meta Pixel, Microsoft Clarity).
GTM scripts are served from our own server (cdn.* subdomain) under server-side tagging technology, which provides greater control over data and compliance with first-party data rules.