A domain and hosting are the two smallest bills in a website project — and the two most often mis-planned. Not because they are expensive, but because the figure at checkout is rarely the figure you pay in year two. Both taken apart below, with every price read on the provider's own page on 10 September 2026.
A domain is the unique address — `yourcompany.com` — that a visitor types to reach your site. Hosting is the space on a server where that site's files and mailboxes sit. The domain is the nameplate on the door; the hosting is the building.
Keeping them apart is not a formality. Three things follow, all worth understanding before you buy:
Of the two, only the domain is irreplaceable. Hosting is a service you buy by the year and compare against competitors. A domain is the name customers find you under — and the only line in this bill where losing it cannot be undone.
The renewal price is the only domain price worth comparing, and whether there is a gap between it and the first year is a decision each registrar makes, not a law of the market. Both models are sold openly, side by side, on the same day.
Registrar (market) | TLD | First year | Renewal | Step |
|---|---|---|---|---|
Strato (DE) |
| €0.05 /mo | €1.00 /mo | 20× |
Strato (DE) |
| €0.60 /mo | €1.80 /mo | 3× |
Strato (DE) |
| €0.20 /mo | €5.00 /mo | 25× |
Gandi (FR) |
| €11.00 /yr | €31.98 /yr | 2.9× |
123 Reg (UK) |
| £0.01 (year 1 of 3) | £17.99 /yr | — |
Krystal (UK) |
| £11.99 | £11.99 — identical | 1× |
The step column is our arithmetic on the two figures each provider prints. The UK rows are sterling, a separate price level rather than a European one; both UK registrars quote excluding VAT, and Strato's domain table states no VAT basis. Krystal's row is not an oversight — it prints registration and renewal at identical figures for its entire range, under the line "Transparent, upfront pricing that stays the same when it comes to renewal". The absence of a gap, sold as the product.
The size of the step tracks the extension, not the country. At Strato, on one page on one day, .de steps 20× and .com 3×; the Swiss registrar hosttech steps .ch 2.8× and .store 16×. Country extensions and .com move by a small multiple. The deep teasers and the violent renewals sit on the newer retail-flavoured ones.
And some providers print no renewal price at all. IONOS advertises a domain at eight cents a month and a 94% saving without printing what applies from month thirteen — the number that decides what it costs you.
So the rule is not "renewal always costs more" but check the renewal price before you buy, because that is the one you pay every year for the life of the site. Afterwards your only remedy is a transfer, which costs time.
This is the one line in the whole website bill where being a few weeks late is sometimes irreversible, so the mechanism is worth knowing before you need it.
The site and the mail stop working on the expiry date, not after some grace period. An unrenewed domain leaves the name system, and the address goes with it — along with every mailbox on that domain.
Then a repair window whose length and price are set by the registry and passed on by the registrar, both differing by extension — so the number to check is your registrar's. Gandi publishes it: €50.00 to restore an expired `.com` on top of the normal renewal. Others charge nothing; Hostpoint lists restore, transfer and ownership change as free.
After that window the name returns to the pool, and expired business domains are routinely picked up automatically by people who trade in names. Recovering your own address stops being a fee and becomes a negotiation with a stranger.
Two things close this off in five minutes: turn on auto-renew, and check which address the reminders go to. The second matters more than it looks — if notifications go to a mailbox on the same domain, then on the day it expires the channel you were going to hear about it through stops working too.
One, unless you have a reason. Registering .com, your country extension and .eu "just in case" means three renewals a year instead of one, and protection against name-grabbing only becomes real once you have a brand worth grabbing. A second domain earns its place when you enter a market that uses it.
Most hosts sell the domain in the same package, and that is convenient: one invoice, one panel, one renewal to watch. For a brochure site, where nobody loses money if it is down for a day, that is sensible and there is no reason to complicate it. Above that shelf there are three arguments for keeping the domain away from the hosting.
Operational safety. When hosting has a serious outage, repointing DNS at a standby server takes fifteen minutes — provided the domain sits with an independent registrar whose panel you can reach. With both at one company, an outage ties both your hands at once. The same applies to a commercial dispute: an account suspended over an unpaid invoice can suspend control of the name with it.
The transfer code. Moving a domain requires the current registrar to release an authorisation code. Formally an obligation, practically a process — and a provider earning money on your renewal has no reason to hurry. Keeping the domain elsewhere removes that conflict of interest.
Renewal cost over several years. A thin-margin registrar plus hosting chosen on its own merits beats a bundle where the domain is an afterthought priced at the top of the range. A .com renews at €21.60 at Strato's post-promotional rate and at €31.98 at Gandi — for what is, at every registrar, the same domain.
The more depends on the site, the more it pays to split them. A single invoice is worth exactly as much as the worst day on which you discover everything sits in one place.
Shared hosting for a simple business site runs from about €32 to €130 a year in the eurozone, and the spread is about promotions, not quality. Netcup charges €2.69 a month including VAT with no introductory rate — €32.28 a year, the same in year one and year five, under the plainest sentence in this market: "The prices of our webhosting packages are valid for the entire term and not just for the first months." IONOS charges €1 a month for twelve months plus a €10 setup fee, then €11 — €22 in year one, €132 from year two.
For most service companies that shelf is right, until the site does more than present an offer. Above it, price stops depending on a price list and starts depending on what the site does: traffic, background processing, a shop, staging. That is why we give no band for a VPS or cloud — it would be invented. Price your own case in the maintenance cost calculator and compare it with the offer on your table.
Plan names talk about technology; you pay for consequences. What changes as you move up a shelf — without figures where we have not documented them:
Type | Who it suits | What changes |
|---|---|---|
Shared | business site, blog, brochure | cheapest; resources shared, so a noisy neighbour becomes your problem |
VPS | integrations, shop, staging | guaranteed resources and control over configuration; needs an administrator |
Dedicated | heavy traffic, compliance | the whole machine is yours; the cost becomes an infrastructure line, not a hosting one |
Cloud | uneven traffic, campaigns, seasonality | you pay for usage, so the bill grows with traffic — including bot traffic |
A working rule: until you can answer "what exactly stops working on shared hosting", you do not need a dearer shelf. Moving up answers a measured problem — it is not insurance.
Free hosting is a separate subject with its own article, because "for nothing" usually means somebody else's ads, no domain of your own and no backups.
If the site runs on WordPress, choosing hosting stops being a choice of price and becomes a check of four lines in the specification — not a package labelled "WordPress hosting", which is often the same server at a higher price, but what is in the parameters.
memory_limit of at least 256 MB, comfortably 512 MB, and a matching max_execution_time. Those two values are usually the cause of most "white screens", during a content import or a larger plugin update.The fifth question is about the contract, not the parameters: do you restore a backup yourself from the panel, or by raising a ticket? Usually the difference between fifteen minutes and a day.
The address [email protected] is seen more often than the site: on every message you send, on invoices, in proposals. A free webmail address costs credibility every time, and costs nothing to fix — you already have the domain. Three arrangements, differing not in price but in what happens when something breaks.
The rule, without arithmetic: if customer enquiries arrive by email, mail is more critical than the site — and should not depend on the same machine.
A basic certificate costs nothing. Let's Encrypt issues them free and most hosts install them automatically. Commercial certificates, with a warranty and organisation validation, cost extra and rarely earn it on a brochure site — they buy a different kind of verification, not stronger encryption.
What changes is what happens without one. From version 154, planned for October 2026, Chrome turns on "Always Use Secure Connections" by default for everyone, asking for confirmation before it first loads any public page over plain HTTP; for Enhanced Safe Browsing users it has been live since Chrome 147 in April 2026, announced on the Google Online Security Blog. A site without HTTPS will not be "ranked lower" — it will be shown behind a warning, which is the difference between a lower position and a lost visit.
In hosting offers an SLA appears as though it were a property of the service. In practice it is sold separately, and not on the cheapest shelf. At Cloudflare the Free and Pro plans carry no availability SLA at all; the guarantee starts on Business, and the application firewall sits behind the same wall from Pro upwards. If an offer shows "99.9%" with no price beside it, ask what happens when that figure is missed — because without an SLA the answer is "nothing".
A domain and hosting are the foundation, not the whole thing. Three items appear least often in offers and most reliably in the budget.
And if you wonder whether cheaper is really cheaper: cheap website design — what it actually costs.
For a simple business site maintained in-house: a domain renewal of €12 to €32 plus shared hosting at €32 to €132, certificate at zero. Roughly €45 to €165 a year — invisible in a company budget, which is exactly why it is forgotten until the domain expires.
The same site with technical care is a different order of magnitude. German agencies publish care plans at €52.50, €89 and €159 a month depending on tier and included hours — €630 to €1,900 a year, which for many brochure sites is more than building them cost. Not an argument against technical care, but for deciding about it deliberately rather than discovering it in an offer.
For the wider context, go back to the guide: website cost — the two halves of the bill.
Domain prices come from the registrars' own lists — Strato, Gandi, 123 Reg, Krystal — read on 10 September 2026; the step multiples are our arithmetic on the two figures each of them prints. Hosting figures come from the lists of Netcup, IONOS and Strato the same day, annual amounts multiplied out from the monthly. The VAT basis differs by market and is given only where the provider gives it, so no single assumption carries across. Care plan prices are published German rate cards; the Chrome dates are Google's own. Where we had no documented figure — the renewal IONOS does not print, VPS and cloud bands, restore fees beyond the registrars that publish them — we give the mechanism instead of a band.
A domain is the address a visitor types — yourcompany.com. Hosting is the space on a server where the files and mailboxes sit. Nameplate and building. Two contracts, separate renewal dates, separate price lists, even when sold in one package.
Far more on the extension and the registrar than on the country. Strato renews a .de at €12 a year and a .com at €21.60; Gandi renews a .com at €31.98. The advertised figure usually covers year one only — Strato sells that .de at €0.05 a month for twelve months, a twentyfold step. Other registrars have no step: Krystal prints registration and renewal at identical figures and sells that as the product.
About €45 to €165 a year for a simple business site maintained in-house: €12 to €32 for the domain renewal, €32 to €132 for shared hosting, certificate at zero. Technical care is a separate and much larger line — published German rate cards run €52.50 to €159 a month.
The same day, because an unrenewed domain leaves the name system. Then a repair window whose length and price are set by the registry and registrar and differ by extension — Gandi charges €50 to restore a .com, Hostpoint nothing. After it, the name returns to the pool and first come, first served applies.
For an ordinary brochure site the bundle is convenient and sufficient. Above it, split them: repointing DNS at an independent registrar takes fifteen minutes during an outage, a transfer does not depend on the firm earning from your renewal, and a thin-margin registrar gives a lower bill over several years.
We will look at what you have and say plainly — including "change nothing", if that is the answer.
Build and upkeep are two separate bills. Market medians, our own starting rates, and eight articles — one for each question people ask about cost.
The same brochure site gets quoted at both ends of the range, and both prices can be honest. Six factors that decide which end you are quoted at.
The lowest quote is not the price of a website, only the smallest part of the bill. Three price tiers, the real cost after a year, four warning signs.
A free site is a real option with a precise limit. Three routes, what each one gives you, what it withholds, and what it costs once a year has passed.
The upkeep bill has four layers of differing predictability. Two you can price before you sign, two you cannot. With renewal prices from published lists.
A quote is a scope description dressed as a number. Three billing models, what milestone payments should be tied to, and where the contingency really goes.
A subscription is cheaper on day one and dearer from month 26. Where the two models cross, the five-year total for each, and what you own at the end.
What a free plan actually gives you, and what happens when the provider switches off. With 000webhost, Freenom and Weebly as the worked examples.
Your Business Partner, CEO
Experienced technology leader and entrepreneur with over 20 years of experience in the IT industry. Specializes in digital transformation, software product development and building engineering teams. For nearly 15 years, he led B2B teams at a global technology corporation, managing a 40-person team of developers and engineers, multi-million dollar budgets and products deployed at the scale of tens of millions of licenses in EMEA and global markets. Today, as the founder of his own consulting firm, he helps small and medium-sized businesses make smart technology decisions - from website and online store development, to process automation, to comprehensive IT consulting. He combines strategic thinking with a hands-on technical background in web development, DevOps and software architecture. He focuses on a collaborative culture, agile methodologies and solutions that realistically support business growth.
Your Partner in Business, Digital Vantage Team
Digital Vantage team is a group of experienced professionals combining expertise in web development, software engineering, DevOps, UX/UI design and digital marketing. Together we carry out projects from concept to implementation - websites, e-commerce stores, dedicated applications and digital strategies. Our team combines years of experience from technology corporations with the flexibility and immediacy of working in a smaller, close-knit structure. We work in agile methodologies, focus on transparent communication and treat each project as if it were our own business. The strength of the team is the diversity of perspectives - from systems architecture and infrastructure, frontend and design, to SEO and content marketing strategy. As a result, the client receives a cohesive solution where technology, aesthetics and business goals go hand in hand.
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