Website cost calculator - check a realistic quote for your project
Website valuations in Poland can vary by 400%. Agency A asks for PLN 3,000. Agency B - by PLN 18,000. Both claim to make a decent company website. Who is right?
This calculator won't give you a single number. It will give you something more important: an understanding of which factors really affect price - and why a cheap deal often means a more expensive problem in a dozen months.
Based on data from more than 50 projects completed by Digital Vantage over 20 years. No pouring water, no commercial offer at the end. Just the numbers.
Projects for the biggest - 20+ years of experience - Next.js and modern stack - Own server infrastructure
Website cost calculator
Project type
75% of corporate websites in Poland have 5-15 pages
Website type
Content Management System
Headless CMS costs more upfront but eliminates plugin vulnerabilities and gives full performance control — WordPress maintenance averages 5–10h/year in security updates alone.
Design & UX
Custom design costs more but converts 2-3x better than templates
Design level
Premium animations (GSAP, Framer Motion) typically add 30–60h of frontend work on top of the design cost.
Features
Each interactive feature (accounts, bookings, search) adds not just build time but ongoing maintenance — budget 10–20% of feature cost per year.
Integrations
Third-party integrations are often the biggest source of hidden costs — every external API needs error handling, version updates, and monitoring.
Content & SEO
Content is responsible for 70–80% of organic traffic — skipping professional copywriting is the most common reason sites underperform after launch.
Hosting & maintenance
Minimum yearly maintenance for a simple site: ~€140 (hosting + domain + SSL)
Hosting plan
Cloud (Vercel/Cloudflare) is fastest for static and Next.js sites; VPS is needed when you run your own database or Node.js process (e.g. Payload CMS).
Estimated project cost
€160 — €216
Year 1 total: €188
Cost breakdown
Mobile responsive (RWD)
€188
Market context — PL market (EUR)
€800€19,000
Your project: €188
Market median: €3,000
Estimated timeline
~1–1 weeks
›Estimate ±15% — final price after brief analysis.
›Maintenance costs shown monthly, billed annually.
›Does not include copywriting and photography (unless selected).
Where do these numbers come from?
Most website valuation calculators on the Internet work like a fortune teller - you move the slider and get a number that has no justification. This calculator is different, so we explain where the fork comes from.
Digital Vantage project database
The price ranges in this calculator are based on more than 50 projects completed by Digital Vantage over 20 years - company websites, stores, portals and web applications for SME and enterprise clients. We know how much a particular functionality costs because we have priced, implemented and billed it ourselves.
What is included in the quote
' Requirements analysis and information architecture
' UX/UI design (depending on the level of design selected).
' Front-end and back-end implementation
' CMS integration and basic customer training
' Mobile and cross-browser tests
' Server deployment and configuration of SSL/HTTPS
What is not included
' Copywriting - content for the website (cost depends on quantity and quality)
' Stock photography and graphics
' Post-implementation advertising and SEO campaigns
' Integrations with external systems (CRM, ERP, payment systems).
Calculator's margin of error
⚠️ Important information about valuation accuracy
The calculator gives a guideline range with a margin of ±20-30%. The final pricing depends on the details of the project - content structure, number of sub-page templates, animation and integration requirements, which the calculator does not ask. Treat the result as a starting point for conversation, not as an offer.
What does your result mean?
The valuation from the calculator is a range. To know if you are in a good zone - compare your result with what you can realistically get for a given amount on the Polish market.
💬 Expert commentary - the voice of Digital Vantage
We know from experience that the biggest problem is not the budget - it is the mismatch between expectations and scope. A client with a budget of PLN 8,000 often wants a website worth PLN 20,000. Instead of looking for an agency that will fit into the budget at any price - it is better to start with a smaller scope and develop the project in stages. It's cheaper, faster and safer.
Website market in Poland - data 2026
To assess whether the valuation you receive is fair, you need a benchmark. Here is current data from the Polish market.
Data based on Digital Vantage's analysis of web agency bids and projects. Full methodology available in Digital Vantage's Pricing Report.
Why a cheap offer can be more expensive
The lowest bid price is a trap we have encountered dozens of times. Here are three scenarios you don't see in a bid:
' A site on a low-cost subscription platform - after 2 years you pay monthly, you can't move the site and you start over.
' WordPress with 40 plugins - every update is a risk of conflict. Maintenance consumes more per year than the difference in implementation price.
' Lack of documentation and code handover - with a change of agency, no one knows what was done and why. The new developer charges for an audit that costs like half of a new project.
FAQ
Frequently asked questions
For a small business, you usually need a company website with 5-10 sub-pages, a simple CMS and a responsive design. A realistic price range is PLN 6,000-15,000 net. Offers below PLN 3,000 usually mean a template with no expandability or a subscription platform that is difficult to exit. Offers above PLN 20,000 for a simple company website need to be justified - ask what exactly is in the range
No - a higher price is necessary, but not sufficient. An expensive implementation may be technically overkill for the needs of the project. Adequacy is more important: whether the agency understands your business goal, proposes technology appropriate to scale, and clearly explains what you are paying for. Price should be a consequence of scope, not a starting point.
Three things make the biggest difference: (1) Level of design - template vs. custom design is a difference of 3,000-8,000 PLN. (2) Content management system - WordPress is cheaper to implement, Headless CMS more expensive, but cheaper to maintain. (3) Number of custom features - each integration, form with conditional logic or multilingualism is additional hours of work.
Three things make the biggest difference: (1) Level of design - template vs. custom design is a difference of 3,000-8,000 PLN. (2) Content management system - WordPress is cheaper to implement, Headless CMS more expensive, but cheaper to maintain. (3) Number of custom features - each integration, form with conditional logic or multilingualism is additional hours of work.
Simple company website with finished design: 3-5 weeks. Website with custom design and CMS: 6-10 weeks. The most common reason for delays is late delivery of content by the client - not the work of the developer. Before the project starts, prepare texts, photos and logos in appropriate quality.
WordPress makes sense when you care about the lowest possible startup cost, have a team that knows it and don't plan on a lot of traffic. Next.js with headless CMS (like Payload) is 30-50% more expensive to implement, but gives you better performance, full code control and zero dependency on plugin ecosystem. For a business that plans to grow - the investment in a modern stack pays for itself in 2-3 years with lower maintenance costs.
A classic CMS (like WordPress) combines content editing with site code. Headless CMS (like Payload, Contentful, Strapi) separates these two layers - you manage the content in one place and the display on the other side. It's more flexible, faster and more secure, but requires more implementation work. It's a solution for companies that want to publish content on the website, mobile app and other channels simultaneously.
Costs that no one gives in the offer: (1) Domain - from 50 to 200 PLN per year. (2) Hosting - from 30 to 500 PLN per month, depending on traffic. (3) SSL certificate - often included, check. (4) Maintenance - updates, backups, monitoring - from PLN 200 to PLN 1,000 per month. (5) Renewable licenses for premium plugins on WordPress. The annual cost of maintaining the site is realistically PLN 2,000-8,000 - include this in your budget.
Ask for a breakdown - what specifically goes into each budget item. A good agency can tell you how many hours a UX project takes, how much front-end implementation and how much testing. Red flags: no list of deliverables, resistance to questions about technology, guarantee of Google position as part of the bid, price significantly below market without explanation.
No - and on purpose. The calculator gives a guideline range with an accuracy of ±20-30%. Final pricing depends on details that can only be discussed in conversation: number of sub-page templates, animation requirements, industry specifics, existing hosting system. Use the calculator as a starting point for a conversation with an agency - not as a basis for signing a contract.
Facebook is a platform whose rules change without warning and which limits organic reach every year. The website is yours - no one is going to shut it down for you, limit your reach or change the algorithm. From an SEO perspective: Google doesn't index Facebook profiles the way it indexes websites. If you want to appear in search results - you need your own page.
Technical support is not just - something breaks, we fix it. It's: regular updates of the system and plugins, daily backups with the possibility of restoring, availability monitoring (alert when the site does not work), SSL certificates, performance optimization. The cost is usually 200-800 PLN per month. Lack of technical support is a saving that can cost you the loss of your site or a hacking attack.
Do you have a project to quote? Send us the configuration from the calculator. We'll review it and write back with specific recommendations - what to include in the scope, what to watch out for, and how we estimate the budget for your case. We write back within one business day. No commercial offer on first contact.